SMIRNOFF - LIMITS OFF EVENTS
Art Direction  |  Environmental Design & Branding 
Client: Diageo Turkey  |  Event Agency: Boogy The Event Company  |  Year: 2014
I  was responsible for visual concept of the event areas. I worked close together with 3D designer and production department as well as global brand directions and project managers to find best visual concept to identity "LIMITS OFF".

3D Design by Ugursal Sark

After the success of the events the following year Smirnoff wanted to expand and to connect the environment design with their "ICE" campaign. We therefore updated the concept with Ice Zone and synthetic snow
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